The Smart Ring.
Strategy
Branding
Visual Identity
Art Direction
Copywriting
Web Design & Development
Oura is the leading smart ring on the market. They have redefined the wearable health technology market. Tracking sleep, activity, recovery, and more, Oura delivers insights that empower millions to improve their health.
We partnered with Oura to craft a vibrant visual identity that connects their technology with a deeply personal experience.
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"The team executed OURA's creative direction and brand strategy with passion and tenacity. Typically, when you launch a new website, conversion numbers dip a little. For OURA, it was the exact opposite."